Diagnostics-first hormone and preventive care; GLP-1 add-on with health coaching; 'no hidden fees', telemedicine in all 50 states; B12/MIC longevity injections
Our read: two segments: men (Blokes) with low-T/energy issues and women (Joi) in perimenopause; GLP-1 offered to both.
GLP-1, hormone optimization, TRT/enclomiphene and longevity, plus diagnostic labs and recurring supplement packs; active paid F45 lab partnership seen on Meta. See full price table for plan terms and source conflicts.
Not a single named org: terms say 'licensed medical practices managed by or otherwise contractually affiliated with Joi and Blokes' and 'third-party medical providers'; none named. Advisors listed (e.g. Dr. Melissa Loseke DO, Mohit Joshipura MD, Brooke Estes DNP FNP-C) are advisors, not confirmed prescribers.
Strive Pharmacy (6 US locations), Pharmacy Hub (Miami FL), Tailor Made Compounding Pharmacy (Nicholasville KY), Cadre Labs LLC (Nashville TN), Empower Pharmacy (Houston TX), LillyDirect Self Pay Pharmacy Solutions d/b/a GiftHealth Inc (Columbus OH), Partell Pharmacy (Las Vegas NV)
14 Oct deep-dive. Google: 3-count display with 4 cards, Blokes and Himanshu Singh; internally inconsistent. Meta: Exact Joi + Blokes: 1 active paid-partnership ad by F45 Training Stafford VA, started 12 Oct 2026; not a brand-owned ad. Generic Blokes ~570 is polluted. LinkedIn: No results.
- https://adstransparency.google.com/?region=US&domain=joiandblokes.com&preset-date=Last+30+days ↗
- https://www.facebook.com/ads/library/?active_status=active&ad_type=all&country=US&q=Joi%20%2B%20Blokes&search_type=keyword_exact_phrase ↗
- https://www.linkedin.com/ad-library/search?accountOwner=Joi%20and%20Blokes ↗
Founding year not established. Domain registered 2024-03-20; domain age is not company formation.
Josh Whalen (Blokes) and Katy Whalen (Joi), per about page ('founders Josh and Katy Whalen')
Not established in the pages reviewed.
Homepage retrieval was blocked; public robots / sitemap presence observed, not a completed on-page review.